Stats from the Veterinary Industry Tracker powered by Vetsource and AVMA

June 1-7, 2025

Synchrony’s new 2025 Pet Lifetime of Care Study reinforces the reported upward trend in pet care costs.

Since the 2022 study, the cost to care for a dog for 15 years has increased by 11.65% (the 2025 range is $22,125 to $60,602, according to the study). The cost to care for a cat has increased by 19.4%, with the new range falling between $20,073 and $47,106.

For the first time, pocket pets (small mammals such as mice, guinea pigs, and hamsters) were included in the Synchrony study. The study found that the cost to care for a pocket pet, based on a 6-year lifespan, falls between $7,600 and $14,938.

The study also found that nearly 8 out of 10 pet owners underestimate lifetime pet care costs. Dog owners estimate paying $8,000, cat owners expect to pay less than $6,000, and pocket pet owners predict needing $3,000 for their pet’s care over a lifetime — all estimates coming in at less than half of the low end of the actual cost ranges.

Only 31% of pet owners say they can comfortably manage a major pet expense, while 74% of pet owners say they have faced unexpected pet care costs exceeding $250.

View the full 2025 Pet Lifetime of Care Study.

 

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0.1% Revenue YoY (Last Week)

-3.7% Visits YoY (Last Week)

 

Year-over-year veterinary industry revenue was flat last week at 0.1%, a slight improvement over the previous week’s -0.1%. Meanwhile, year-over-year visits remained in negative territory, changing from -4.6% to -3.7%.

 

-8.3% Heartworm YoY

-8.2% Flea/Tick YoY

 

 

+1.4% Services YoY

-3.9% Products YoY

 

Parasiticide purchases continued to hover around the -8.0% mark last week. Year-over-year heartworm was unchanged compared to the week prior at -8.3%, while flea/tick improved slightly from -8.5% to -8.2%. Service revenue was 1.4% and product revenue was -3.9% year over year, changes from 1.0% and -3.8% respectively the previous week.

 

 

+2.2% Revenue YoY (Last 12 Months)

-2.9% Visits YoY (Last 12 Months)

 

The rolling 14-day trendline showed revenue and visits holding steady since late April.

 

 

6,028 Practices

2.2M Revenue per Practice (Last 12 Months)

10.2K Visits per Practice (Last 12 Months)

 

Last week, Maine and Massachusetts enjoyed the most year-over-year revenue growth at 5.7% and 5.1% respectively. Once again, no state experienced positive growth in year-over-year visits, but Oregon saw the smallest decline at -0.2%, and Iowa trailed closely behind at -0.3%.

*Numbers are subject to change based on data availability and PIMS adjustments.

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